It is a fact of modern life. When a tragedy occurs, people turn to social media. Today’s events in Boston were shared on social media, even as news crews and rescuers rushed to the scene. A Vine video loop of the blast played on the local news. A shocking (and graphic) twitter picture of a […]
About Ciaran BlumenfeldCiaran Blumenfeld is a serial entrepreneur with a pedigree in marketing & advertising. She's one of the original co-founders of Hashtracking. She enjoys a strong, engaged personal social media presence with footholds in the parenting, lifestyle and travel markets. As a marketer Ciaran can be found overseeing multi-platform digital campaigns from strategy to execution. This is when her geek side shows.
Author Archive | Ciaran Blumenfeld
This week on Twitter the Hashtag #WhyIHateInstagram was a trending tag. Ironically, the top complaint of users tweeting with the #WhyIHateInstagram trending hashtag, was the seemingly pointless use of too many hashtags. Hashtags originally became popular as a way to group topics, and create conversation threads. But not all hashtags are used this way, and […]
As the trend towards personal hashtagging grows, and hashtags remain popular with brands, a secondary market has evolved. Customized hashtag gear is all the rage on Etsy and we’ve found a few items that we love here in the Hashtracking Office. Whether you hashtag for a brand or for your friends and family, there’s a […]
What makes a marketer go from high fives to a forehead smack in five seconds flat? That dreadful moment when your “trending tag” goes from top of the charts glory to shot down by spam despair. There isn’t much you can do to prevent a hashtag spam attack during a live hashtagged event. The more […]
Following and tracking hashtags with Hashtracking is fast and easy. It only takes about five minutes to sign up and get started with one of our Free Trial or paid plans. Since our service works differently from others, we thought we’d share a quick tutorial to assist you in getting up and running speedily. Here’s […]
As tempting as it may be to hop onto a trending tag, it’s important to thoroughly research a hashtag and understand its use and popularity before you adopt it. For example, you’re heading on a trip to Spain and want to share it with your (or your brand’s) followers. Do you tweet with #Spain, #Travel […]
“Look Ma, I’m an inventor!” tweeted Twitter founder Biz Stone. Clearly the founders were thrilled with the granting of their patent. Twitter first applied for a patent on it’s unique messaging system back in 2007 and finally, years later, their wish has been granted. It’s not the first patent for Twitter – their “pull down […]
Hashtags have become pretty standard issue when it comes to brands and media. Every storm and primetime premiere has a hashtag, as do elections and other large public events. It’s become de rigueur But what about smaller affairs? If hashtags can conquer the public sphere, why not use them as a handy shorthand for personal […]
Is it possible that #Oscars Hashtag use on Twitter could predict the winners of the Oscars? Is there any correllation between Twitter and the Academy? Wonder what are fans saying about the nine films nominated for a Best Picture Award? With the Oscars less than a week away, we could not control our curiosity. We’ve […]
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