10 Ways to Use Hashtags To Build Your Brand (and Gain A Competitive Edge)

10 Ways to Use Hashtags To Build Your Brand (and Gain A Competitive Edge)

Hashtags are a powerful tool. At one time, only avid social media users were aware them. Nowadays, they’re everywhere.

Despite the widespread popularity of hashtags, few brands and businesses know how to use hashtags skillfully.

1. Study Industry and Organization Hashtags.

If you attend conferences or belong to trade organizations, there is … Read More

Why Twitter is Important for Businesses

Why Twitter is Important for Businesses

As Social Media Marketing dollars are spread thinner, the debate about advertising on Twitter vs other platforms has become a heated one. Dozens of articles have been circulating about what works now for advertising on Twitter, and there’s sure to be a dozen more in a month’s time. But one thing is sure to remain … Read More